Mahadeva said - О Parvati listen to me, I am telling you something which will provide welfare to you. One gets success by attending to the remedies against adversities in the universe. I am going to tell you a remedy which will be the cause of meeting with success.
It shall bestow success, welfare and love in one’s mind.
О damsel, by adoring the lord you must perform a Punyaka-vrata for a year, this is quite difficult and forms of the seed, is kalpavruksha and wish fulfilling, besides being quite pleasant, meritorious, the essence, bestower of son and rivers, Vishnu is best of all the gods, I myself in the Vaishnavas, you yourself in the goddesses, Brahmana in the varnas, Pushkara in the holy places, Parijata in the flowers, Tulasi among the leaves, Ekadashi which grants merit and Sunday is the best of all the days.
О Shiva, Margashirsha is the best among the months, spring among the seasons, Samvatsara among the years, krtayuga among the yugas, the teacher among the adorable and mother among the teachers, while at the time of misfortune, the mind among the faithful, the gem among the riches, the husband among the beloved, the son among the relatives, kalpavruksha among the trees, mango among the fruits, the land of Bharata among the continents, Vrundavana among the forests, Satarupa among the ladies, Kasi among the cities, Surya among those possessing lustre, Moon among the planets, Kamadeva among the beautiful ones, the Vedas in literature, Kapila among the siddhas, Hanuman among the monkeys, Brahmanamukha among the khestras, knowledge among those who bestow glory and beautiful poetry, the sky among those who pervade everywhere, the eyes among all the limbs, the story of the lord among all the treasures, the adoration of lord of all the pleasures, the touch of the son among the things which provide pleasure by touch, the wicked among the terrorists, falsehood among the sins, the degraded woman among the sinners, truthfulness among the merits, the serving of Hari among the tapas, ghee among the fluids, Brahma among the tapasvis, nectar among the eatables, paddy among the cereals, the water among those which provide purity, Agni in the Shudras, gold among the articles which glitter, the sweet tongue among all the sweet things, Garuda among the birds, Airavata among the elephant, Kumara among the yogis, Narada among the royal priests, Cihtraratha among the Gandharvas, Bruhaspati among the intelligent people, Shukra among the poets, Puranas among the kavyas, ocean among the stores of water, the goddess earth among those who forgive, the devotion among the profits, the devotion of Hari among the faiths, Vaisnava among the purified person, Omkara among the letters, Vishnumantra among all the mantras, Prakruti among the seeds, Sarasvati among the intelligent people, Gayatri among the metres, Kubera among the Yaksas, Vasuki among the serpents, Himvan among the mountains, Surabhi among the cows, Samaveda among the Vedas, kusha among the grass, Lakshmi among the those who provide pleasure, the mind out of the those which move with speed, the form in the letter, the father among the well-wishers, Salagrama among the images, Sudarshana-chakra among the weapons, lion among the quadrupeds, human among all the creatures, the mind among all the organ of senses, indigestion among the ailments, prowess among all the warriors; I myself among the valorous person, Mahavirat among the solid people, the atom among the smallest things, Indra among the sons of Aditi, Bali among the Daityas, Dadhici among those who perform the charity, Prahlada among the noble people, Brahmastra among the weapons, Sudarshana among the chakras, the king Rama among the humans, Laksmana among the archers who is the base of all, served by all, the seed of all, the bestower of everything and his essence is lord Krishna. Similar is the case with Punyaka vrata. O virtuous one, you perform this vrata which is difficult to get in the three worlds. With the influence of this vrata you will achieve an influential son.
Lord Krishna happens to be the, main deity of this mantra who fulfils all the desires and by adoring whom one redeems crores of his generations.
Whosoever recites the mantra of the lord in the land of Bharata, his life meets with success. He also redeems crores of his generations and ultimately achieves Vaikuntha where he serves as a courtier of lord Krishna and spent his life conformably.
Such a person after redeeming his brothers, servants, associates and the ladies of the household, proceeds to the house of the lord. О Parvati, therefore, you accept the mantra of the lord which is difficult to get and which redeems the manes; thereafter, lord Shiva went to the bank of Ganga together with Parvati and imparted the knowledge of the sacred mantra of the lord of Parvati. О sage, he also explained to her the kavacha, stotra and method of adoration to her.
Summary of chapter 3 of the Brahma Vaivarta Mahā Purana - Gaṇeśa Khaṇḍa is as follows:
Entering the sacred vow with supreme devotion, Goddess Pārvatī initiated the Puṇyaka Vrata under the guidance of the learned sage Sanatkumāra, who served as her spiritual preceptor for the ritual. For one full year, the Divine Mother observed strict austerity, refraining from worldly comforts, bathing in sacred waters, and worshipping the golden deity of Lord Śrī Kṛshṇa with fresh lotus flowers, fragrant incense, and sweet offerings. She distributed vast charity, precious gems, cows, and rich garments to holy Brāhmaṇas daily, saturating the atmosphere of Kailāsa with continuous Vedic chanting and devotional hymns. As the vow reached its complete fulfillment, the cosmic atmosphere brightened with auspicious omens, signaling that the Supreme Lord was deeply pleased by Her flawless devotion.